LBank Learning: Tracing the Roots of the MEME Culture World

LBank Exchange
3 min readAug 22, 2024

With the deepening of the digital era, the emergence of new technologies and application scenarios is changing people’s lifestyles and ways of thinking, and at the same time giving birth to new cultural forms and modes of communication.

The popular culture of “meme” (modeling culture), which is characterized by derivation, resonance and viral replication and dissemination, has gradually emerged in such a context, becoming a powerful tool used by the millennial generation to express their mockery and criticism of reality. For these digital natives, memecoin is not only a form of humor, but also a symbol of social critique and self-identity.

The Awakening of MEME Culture: The Power of Emotional Values

The origins of meme culture can be traced back to biologist Richard Dawkins, who first introduced the concept of meme in his 1976 book The Selfish Gene. Dawkins defines a meme as ‘an element of culture that can be transmitted in the mind through imitation or learning’.

The concept combines the Greek root “mimeme” (mimic) with the English word “gene” (gene) to describe cultural symbols that are passed on from generation to generation. Through viral reproduction, a meme is able to ‘selfishly’ reveal a part of itself and even intervene in the cultural system or lineage of others.

MEME Influence: The Subtle Power of Low-Frequency Resonance

According to Dawkins, the meme is the basic unit of cultural evolution, just as the gene is the basic unit of biological evolution.

The meme has become a footnote of every era, and the Internet community is the central position for meme propagation. In the crypto market, the influence of meme culture is even more significant, as it not only represents the expression of emotions, but also becomes a symbol of next-generation culture.

In the Web2 era, memes are an important part of Internet culture. The development of blockchain technology has made it possible to monetise this popular culture, with Dogecoin being based on a Shiba Inu named Kabosu and $PePe being derived from the sad frog emoticon that we commonly see in our daily lives. Even more strikingly, some memecoins have built on the popular culture of Web2 to develop Web3-native memecoins, furthering the influence of meme culture in the crypto market.

MEME Trading: The Boom That’s Also a Pump

In the crypto market, trading is not just an economic act, but a social and cultural one. Through transactions, meme coins and meme NFTs have become an important means of expressing identity and cultural perceptions. These transactions not only reflect individuals’ identification with meme culture, but also reveal the profound significance and value of meme culture in the crypto market:

  • Accelerating community consensus
  • A cultural symbol that carries the online generation
  • A tool to fight against boredom and routine

In this serious and boring world, we always need something cute and ridiculous. And meme culture, in its unique way, empowers us to mock, criticise and hope for reality. At LBank, we are committed to exploring and promoting the influence of meme culture in the crypto market, and helping this cultural phenomenon continue to thrive in the digital age.

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